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Mum Deodorants
Product Overview
Mum is one of the most famous brands of deodorant in the world. It was also the first ever deodorant, invented in 1888 in Philadelphia, USA. This record of innovation continued in 1952 when Mum developed the first 'roll-on' deodorant, its design was based on the recently invented ballpoint pen.
Today's Mum provides its loyal customers with complete anti-perspirant protection for total confidence. All Mum roll-ons and NEW deo sprays are dermatologically tested, alcohol-free and kind to your skin and offer 24 hour protection!
Mum Deodorant comes in 4 roll-ons and now also in NEW Aerosol format:
Unperfumed deo roll-on 50ml
Cool Blue deo roll on 50ml
Fresh Pink deo roll-on 50ml
Sensitive Care deo roll-on 50ml
Active Clear - Fresh Formula deo spray 150ml
Sensitive Care - Aloe-Jojoba-Calendula deo spray 150ml
Advertising information
Supported by MUM's first UK TV advertising in Summer 2008
Distribution
Boots, Tesco, Superdrug, Asda, Morrisons, Sainsburys, Alliance and all good Independent Chemists.
Size and price
Mum Roll-ons 50ml, RSP £1.29, Aerosols 150ml RSP £2.19
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